1937 LaSalle Series 50

This 1937 LaSalle Series 50 Convertible Sedan spent considerable time in the cherished hands of collectors and is 1 of only 530 produced. 1937 was a remarkable year for General Motors most prestigious luxury brands, Cadillac and LaSalle. At the top of General Motors hierarchy was Cadillac with its companion marque LaSalle sitting just below, with the initial thought that LaSalle would help bridge the gap between Buick and Cadillac. When the economy went into the Depression, the number of people purchasing brand new luxury cars also took a major hit and those who could still afford a top-of-the-line automobile didnt necessarily want to flaunt it given what was going on in the world at the time. This is where LaSalle came in, a luxury car that was just slightly less ostentatious than a Cadillac. With total sales of 32,005 cars produced in 1937, LaSalle was carrying much of the load atop of GM and help keep Cadillac afloat. In November 1936, LaSalle debuted its 37 Model Year cars along with the introduction of a brand new body style, the 5-Passenger 4-Door Convertible Sedan (Style Number 37-5049). These new Convertible Sedans we the priciest, most prestigious, and rarest consumer cars produced by LaSalle in 1937. The newly designed 37 LaSalles featured die-cast eggcrate-style grilles, more pronounced hood louvers, larger front fenders and repositioned bullet-style headlights, which gave the cars a lower look. Today, the Classic Car Club of America (CCCA) considers the 37 LaSalle a True Classic. Powering this particular LaSalle is a 322 Cubic Inch L-Head V8 engine paired with a single 2 barrel carburetor, marking LaSalles return to a Cadillac produced V8 after using an Oldsmobile Straight 8 in the previous 3 model years. The 322 Flathead V8 is hooked up to a 3 speed manual transmission that is shifted using the floor-mounted shifter. The beige cloth convertible top is in wonderful condition and is outfitted with a glass rear window. The exterior on this antique LaSalle Convertible has been correctly refinished in beautiful Black paint. Riding on 4 wide whitewall bias-ply tires with full LaSalle wheel discs, this pre-war 4 door Convertible has a truly classic look. Dual side-mounted spare tires are incorporated in the front fenders as well completing the elevated exterior look of the car. The interior of this LaSalle Convertible is swanky! The front and rear bench seats along with the door panels and armrests have been reupholstered in beautiful red leather. Matching red carpeting is carried throughout. The dash, flexible (banjo-style) steering wheel, and interior upholstery all have a nice stock appearance. The dash is equipped with a 110 MPH Speedometer, oil pressure gauge, temperature gauge, Ammeter, gasoline gauge, AM radio and a clock. Whether youre looking to buy your very first pre-war classic car or youre a Cadillac-LaSalle aficionado, this 1937 LaSalle Series 50 Convertible Sedan would make an excellent choice. Give us a call today!