1927 Pierce-Arrow Model 80

By the mid-1920s, many American automakers enjoyed the confidence and financial standing to expand their product catalogues, extending to the broadening middle class. Luxury car companies like Packard and Cadillac introduced smaller, lighter, mid-priced models to serve as steppingstones to more prestigious offerings, and Buffalo, New Yorks Pierce-Arrow was no exception, introducing the Model 80 in 1925. Before the Model 80s debut, the lowest priced Pierce-Arrow was some $2,000 more expensive than Packards entry level Six, and the bosses in Buffalo were eager not to be left behind in this burgeoning market segment.

Uncharacteristically sporty for a Pierce-Arrow, the new Model 80 was a full eight inches shorter than the senior models, and combined with their signature cast aluminum factory coachwork, it was more than 1,000 pounds lighter than its big siblings. Pierce-Arrow had long been dedicated to the six-cylinder engine, producing some of the finest inline-sixes of the era. For the Model 80, a new 288.5 ci L-head unit was developed that, while less powerful than its T-head counterparts, was notably more modern and efficient. Seven body styles were offered, with design overseen by Pierce-Arrows chief designer Herbert Dawley, ranging from a sporty runabout roadster to a formal open-drive limousine. The buying public responded enthusiastically, and the Model 80 helped Pierce-Arrow boost sales by a factor of eight in its first year!

Of the seven body styles offered on the Pierce-Arrow Model 80, the 2/4 passenger Runabout Roadster is arguably the most desirable today. This wonderful 1927 example is finished in a striking livery of black with bright apple green body sides and matching wire wheels, exemplifying the spirit and vigor of the era. This car spent many years in the care of a single owner, who oversaw its initial restoration. It was then acquired by its most recent custodian, joining an extensive private collection of significant prewar automobiles, where it was well-maintained and freshened to suit the owners exacting standards. The older restoration was cosmetically refurbished with new upholstery, restored chrome, and paintwork as needed. The result is a stylish, eminently attractive motorcar that will undoubtedly turn heads at casual show events or provide many miles of open-air touring adventure.

Pierce-Arrow was renowned for its high-quality in-house coachwork, and this roadster lives up to that reputation with fabulous fit, finish, and detailing. A host of period accessories suit its Gatsbyesque character, with the front end dressed with Pierces signature fender-mount headlamps, dual auxiliary driving lamps, and a chrome radiator shell with Archer Mascot. There are also dual cowl lamps and a single rear-mounted spare wire wheel. The cockpit has been retrimmed in high-quality black leather, with period-correct button-tufting on the two-place front bench. The door panels, interior panels and top are also relatively new and finely finished. The lovely oval instruments are sparse and set in an appropriately sporty engine-turned fascia.

Displacing a modest 288.5 cubic inches, Pierce-Arrows first L-head engine is a smooth and refined unit, delivering impressive power for its size. In the lighter Model 80, and particularly with this cars trim aluminum body, performance is quite sporty. Consistent with the rest of this fine car, the engine bay is well detailed with authentic wiring, hardware, and fittings used throughout. As a CCCA Full Classic, the Model 80 can be put to good use on CARavan tours, or at gatherings with the always active Pierce-Arrow Society.

A strong seller in its day, Model 80s are relatively rare today thanks to high attrition rates. This stylish and eye-catching Roadster brushes aside any notion of entry level via its appealing looks, lovely restoration in a striking livery, and the sort of inherent quality that put Pierce-Arrow one of the foremost names in American motoring.

Offers welcome and trades considered.